Available for New Projects

Muhammad
Hanzla
Nadir

Meta Ads Expert & Performance Marketer

Driving measurable ROI through precision-targeted Facebook and Instagram advertising. Managed 100+ clients and scaled budgets worth PKR 250,000+ with data-driven campaign strategies.

Campaign Performance Overview

100+

Clients Managed

250K+

PKR Budget Handled

3+

Years Experience

1.5¢

Avg. CPC (PKR)

Facebook AdsInstagram Ads

About Me

Performance Marketing Built on Real Data

I’m Muhammad Hanzla Nadir, a dedicated Meta Ads specialist with 3+ years of hands-on experience running high-performance advertising campaigns on Facebook and Instagram.

My approach is rooted in analytics — every campaign decision is backed by data. From pixel setup and audience segmentation to creative testing and budget scaling, I manage every stage of the funnel to maximize return on ad spend.

Data-Driven StrategyROAS OptimizationAudience Research

100+

Clients Managed

3+

Years Experience

250K+

PKR Budget Managed

5★

Client Satisfaction

What I Do

Comprehensive Meta Advertising Services

End-to-end Facebook and Instagram ad management — from strategy to execution and scaling.

Facebook Ads Management

Full-funnel campaign management including audience targeting, creative testing, and continuous optimization for maximum ROI.

Instagram Ads Management

Visually compelling Instagram campaigns optimized for engagement, clicks, and conversions across Stories, Reels, and Feed.

Sales Campaigns

Conversion-focused campaigns designed to drive purchases, add-to-carts, and revenue growth for eCommerce businesses.

Lead Generation

Targeted lead generation campaigns delivering high-quality prospects at cost-efficient CPL for service-based businesses.

Retargeting Campaigns

Re-engage warm audiences with precision retargeting to recover abandoned carts and convert interested prospects.

A/B Testing

Systematic split testing of creatives, audiences, and copy to identify winning combinations and maximize performance.

Audience Research

Deep audience analysis, lookalike audience building, and interest-based targeting to reach the right people at the right time.

Pixel Setup & Tracking

Complete Meta Pixel implementation, Conversion API setup, and custom event tracking for accurate attribution.

Campaign Scaling

Strategic budget scaling techniques to grow winning campaigns without losing performance efficiency or ROAS.

Proven Results

Campaign Case Studies

Real campaigns. Real data. All metrics sourced directly from Meta Ads Manager.

eCommerce Sales Campaign

Facebook & Instagram · Highest Spend Recorded · Full Campaign Lifetime

Sales / Conversions
20
Adds to Cart
PKR 52.91
Cost/Add-to-Cart
PKR 1,058
Total Spent
3,532
Reach
4,251
Impressions
PKR 60.71
Best Ad Set CPC

Campaign Objective

Drive website add-to-cart events for an eCommerce store using multiple ad sets optimised for conversion events.

Key Achievement

Achieved 20 add-to-cart events at an average cost of PKR 52.91 each, reaching 3,532 unique users.

Budget Efficiency

One ad set alone generated 6 adds-to-cart while spending only PKR 364, proving strong budget allocation.

Scaling Potential

The campaign was primed for budget scaling and lookalike audience expansion to drive purchases.

Traffic Campaign – Landing Page Views

Facebook & Instagram · PKR 1,500/day Budget · Ongoing Campaign

Traffic / Landing Page Views
2,238
Landing Page Views
PKR 1.58
Cost/LP View
PKR 3,535
Total Spent
53,019
Reach
60,751
Impressions
PKR 1.57
Best Day CPC

Campaign Objective

Drive qualified traffic to a landing page at the lowest possible cost per landing page view.

Key Achievement

Reached 53,019 unique users and generated 2,238 verified landing page views at PKR 1.58 per view.

Scale Demonstrated

The campaign grew from 1,293 LP views to 2,238 while maintaining cost efficiency.

Audience Quality

60K+ impressions with strong intent signals indicated effective targeting and compelling ad creative.

Engagement & Messaging Campaign – “my new ad”

Facebook & Instagram · PKR 700/day Budget · Highest Volume Strategy

Engagement / Conversations
393
Conversations Started
PKR 13.54
Cost/Conversation
PKR 5,993
Total Spent
68,179
Reach
86,810
Impressions
1.85%
CTR (All)

Campaign Objective

Drive messaging conversations for a service-based client to generate direct inquiries and qualified leads.

Exceptional Results

Generated 393 messaging conversations at an average PKR 15.25 per conversation.

Engagement Metrics

1.85% overall CTR across 86,810 impressions demonstrated a strong ad-to-audience fit.

Growth Trajectory

The campaign scaled from 31 conversations to 393 total while maintaining healthy efficiency.

Analytics Dashboard

Campaign Performance at a Glance

Aggregated metrics across all managed campaigns demonstrating consistent, scalable performance.

PKR 250,000+

Total advertising budget managed across 100+ clients

PKR 1.44

Lowest CPC Achieved

2.59%

Peak CTR

393

Max Conversations

Cost Per Conversation

my new adPKR 13.54
Client 5PKR 13.75
Client 2PKR 13.30
MolviPKR 16.80

Reach Across Campaigns

Traffic53,019
my new ad68,179
Molvi48,690
Client 234,068

Technical Skills

Tools & Expertise

A full stack of Meta advertising capabilities backed by years of hands-on execution.

Meta Ads Manager
Facebook Pixel Setup
Conversion API (CAPI)
Audience Targeting
Retargeting Campaigns
Lookalike Audiences
Funnel Building
Analytics & Reporting
Shopify Advertising
eCommerce Marketing
A/B Creative Testing
Budget Scaling
ROAS Optimization
Custom Conversions
Ad Copywriting
Catalog Ads (DPA)

Why Choose Me

What Sets Me Apart

Clients choose me because I treat their ad budget like my own — with precision, accountability, and a relentless focus on results.

01

Proven Track Record

100+ clients managed with documented results. Every case study is backed by real Meta Ads Manager data.

02

Data-First Decisions

Every optimization decision is driven by data analysis, not guesswork, to protect your budget and improve efficiency.

03

Budget Accountability

Having managed over PKR 250,000+ in ad spend, I focus on efficiency first and scale only when it makes sense.

04

ROAS Maximization

From audience research to creative testing to bid strategy, every element is engineered to maximize return on ad spend.

05

Full-Funnel Thinking

Awareness, consideration, conversion, and retention are all planned together so the system works as a whole.

06

Transparent Reporting

You always know exactly how your budget is performing through clear reporting and proactive guidance.

Get In Touch

Ready to Scale Your Business?

Let’s discuss how data-driven Meta advertising can drive measurable growth for your business.

Typical reply time: within 24 hours.